"Just like blonde hair, gray hair is susceptible to turning unfortunate tinges of yellow from oxidation. Look for purple-hued shampoos
that counteract the unwanted tone, and even better, ones infused with antioxidants like the entire BLNDN line."
"The luxury haircare line created by North County duo Elisa Hills and Erika McKellar is expanding their product line to make your hair both softer and healthier. Talk about making a beauty mark!" Read More
"It's like a system designed to give your hair a good baseline. This are not a ‘styling product’ kind of line – its more like a good skincare line – its not the make-up you enhance your natural beauty with, its what you use to maintain your natural beauty. Almost like how you get a facial every month, and a maintain good skin care regimen…only its your hair." Read More
"Nina (my stylist) provided me with a specialty blonde shampoo (BRIGHTEN YOU)
, conditioner (NOURISH YOU)
and a purple toning rinse (TONE YOU)
. I LOVE it! It totally prevents oxidation (yellow tones), but also nourishes my hair. I also use BLNDN’s Balancing Cream (SAVE YOU)
as a leave-in treatment."
"The brand is particularly focused on the consumer—products say “Repair You” and “Nourish You,” making them feel cared for and as if they had a personal relationship with BLNDN. Crisp white and rich garnet appear on the packaging, giving it a clean, slightly feminine look. A sans serif font looks contemporary and simple, appealing to people who want one beauty brand they can turn to for all of their needs." Read More
"If you're someone whose hair color is more salon-given than god-given, you probably already know the benefit of a color-preserving mask (like TONE YOU
). They can lengthen the time between glosses and touch-ups by depositing a small amount of color onto your strands or negating any brassiness that can occur through oxidation."
"Blondes, you're always asking how I keep my locks from getting brassy. Well BLNDN is the answer and your new best friend. You can thank me later." Read More
"A toning rinse helps to shut down the brassiness. This one (TONE YOU)
also contains antioxidant camellia leaf extract and pomegranate seed oil to nourish hair, as well as murumuru butter for luster and baobab seed protein to strengthen strands."
"My favorite mask is REPAIR YOU
. In five minutes, the ultra-thick, hydrating cream revives my strands and makes them feel completely unprocessed. SAVE YOU
has (also) become my beauty BFF. I work it into towel-dried hair, and it leaves my brittle, dry strands pliant and quenched."
"Some purple shampoos easily dry out your hair and makes it extremely hard to brush through, but this shampoo (BRIGHTEN YOU)
alone totally conditions as you let it sit in your hair."
"I can use all the help I can get taming flyaways and random baby hairs that are popping up. The SAVE YOU
Balancing Cream has been helpful in creating a smoother look. I (also) struggle at times with my hair looking brassy, especially as it gets closer to the time that I need to get my highlights re-done, so I use the TONE YOU
"Incorporate a great dry shampoo (like KEEP YOU
) into your routine, your hair will stop producing so many oils that are stripped away due to washing. When you do finally wash, replenish. Treat your hair to some antioxidants and emollients. Replace those nutrients lost due to harsh sun exposure, the air and styling. Your hair will thank you for it"