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THE DIELINE | BEAUTY BRAND PACKAGING FEATURE

August 01, 2016

THE DIELINE | BEAUTY BRAND PACKAGING FEATURE

"The brand is particularly focused on the consumer—products say “Repair You” and “Nourish You,” making them feel cared for and as if they had a personal relationship with BLNDN. Crisp white and rich garnet appear on the packaging, giving it a clean, slightly feminine look. A sans serif font looks contemporary and simple, appealing to people who want one beauty brand they can turn to for all of their needs."

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