If you haven't taken a moment to click on over and meet our founders, let us let you in on a little secret: they're girl bosses with a passion for making women look and feel beautiful. Elisa and Erika met in high school in Santa Barbara, and have been by each other's sides since then (Quite literally, we might add- their offices at BLNDN HQ are adjacent and always open.)
But besides the meetings and ever-evolving research for the best blonde hair care line, Little E and Big E are dedicated to helping contemporary women find the balance they need in their lives- and give them one less thing to worry about.
Here's a little note E+E wanted to share with you.
It’s not easy.
We know that.
The family, the schedules, the commitments, the errands.
The ticking clock, the deadlines, the ride home rush hour.
Modern women are expected to do it all.
And in most cases, we do.
Finding balance isn’t easy.
We know, because we struggle finding it too.
But now there’s one place where balance can more naturally exist.
Years of processing and years of living take a toll on our hair.
We see it and we feel it. Shiny, strong, supple and bright give way to dull, damaged, brittle and brassy.
Balance—gone, wrecked, done for.
Our hair is more than just a color, it’s part of who we are.
It’s time to stop looking and it’s time to start loving.
We’re here to restore balance to your waves, curls and locks.
So go out and do your thing.
You’ve got a whole lot to do.
Erika and Elisa
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