There's a very obvious (and completely necessary) obsession with platinum maintenance out there these days, and for good reason. It seems like everywhere we turn, there's a new purple shampoo on the market. But if you've ever lathered up with BLNDN BRIGHTEN YOU, you can attest that we're pretty much masters in art of purple shampoo. And it's not just any purple-- it's like, really purple. Did you know that the darker the purple formula, the stronger it is at toning? (See? A method to our madness.)
Because BRIGHTEN YOU usually steals his spotlight (we get it, he's amazing!), we bet you didn't know that we have another purple in the BLNDN family- and he rocks even more. That's right; that little round pot of mystery is also a purple magician. We'd like to introduce you to TONE YOU. He's the Robin to our Batman. The Sonny to our Cher. The Ernie to our Bert. You get the idea.
So, what's the diff?
BLNDN BRIGHTEN YOU is the only purple shampoo that's actually beneficial to use on your hair every day. But TONE YOU is like BRIGHTEN YOU's superhero sidekick BFF, working together to banish brass faster than you can say, "You're turning Violet, Violet!" (#dadjokes)
TONE YOU also has an impressive resume. Inside, you'll find extracts of Camilla Leaf, Baobab Protein, Murumuru Butter, and Pomegranate Seed Oil- all which make for a delightful, subtly floral aroma, and super strong, beautiful locks!
But perhaps the best part (we're kids at heart around here) is how much fun it is to use; like Gak for grown ups. It's so much fun to scoop out and plop on our heads, and feels so good when it's on top of our heads, going to town on our locks.
Girl's night, anyone?!
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We love our BLNDN Babes more than everything in the world, especially when they've fallen in love with one of our new custom hair care regimens. Check out what The Siren Confidential had to say about her custom regimen (and find her exclusive promo code!)