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Why BLNDN?

May 26, 2018

Why BLNDN?

Bland-what? Blunden- who? If you are new to BLNDN, you probably don’t know how to pronounce our name. It’s blonde’n as in "I be blonde-in'". We put in all of the good stuff without the extras. So we named the company BLNDN without the vowels. 

BLNDN was born out of necessity. How many of you are coloring your hair regularly? According to statistics, up to 75% of you! And if you are like us, all of that coloring has been taking it’s toll - split ends, dull, thinning, difficult to brush and breaking hair.

Tired of spending money on the latest products that worked "okay", we decided to take matters in our own hands and develop customized shampoos and conditioners made for the extreme case of the bottle blonde.

And if it works for blondes, it works for brondes and greys too. We are all battling the brass and want to keep our hair healthy and just the right color! BLNDN works for all hair, especially if you want top-quality ingredients that help repair, restore and care for your hair without the weight. 

We know you’re skeptical. We were too. We worked for years to find the right formula and if you read the reviews it’s looks like we got it right. 

life changer

This really is my new best friend just like the bottle says! It has drastically improved my hair since day one. I am now hooked on all of BLNDN's products. If you are on the fence, try this out! It will change your life! Judy

game changer

I am usually not one to write reviews, however I just wanted to express how much I love this shampoo. I have used so many purple shampoos that did not work as well as the brighten you does. I get so many compliments on the tone of my hair even after not having my colored for months! This shampoo extends the color of my hair and Corrects the brassy tones the occur to your hair over time. I would highly recommend this shampoo to anyone!! Gianna

just what i needed...

Repair You Mask is AMAZING and it was the final piece I added to my routine!! I love all of the products I've tried from blndn but this one really gave me great results right away and it was just that little extra that I needed. I never want to be without!! Thank you for creating such fantastic products!!! Marylin

BLNDN uses skincare-grade ingredients, and we made sure that our formula was cruelty-free, paraben free, sulfate free and vegan. What does that mean? We use high-quality ingredients that work.  We didn’t do animal testing. And we left out the chemicals that not only strip your hair of the beautiful color you just put into it but they dry your hair out making it unmanageable. 

In addtion to our top-quality formula, we put our proprietary BLNDN Complex in every bottle. The BLNDN Complex is designed to repair, strengthen, soften and shine without the weight. We know because we tested it. 100% increase in shine, 100% increase in softness, 97% reduction in dryness and 94% reduction in damage.  

Thanks to all of you #BLNDNbabes for trusting us with your luscious locks! 


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